Founded in 1984, Fossil was the first American brand to bring value and style to the watch category transforming the concept of timekeeping from the merely functional to chic and stylish must-haves for the wrist. Since then, Fossil has always been in the avant-garde, whether in terms of technology, the choice of materials or design.
Fossil is a global lifestyle company specializing in consumer fashion accessories. It designs, markets, distributes, and retails accessory products under both owned and licensed brand names. A distinctive modern vintage design aesthetic defines the Fossil brand, fusing elements of vintage creative culture, Mid-Century Modern design, and contemporary fashion.